[vc_row full_width=”stretch_row” equal_height=”yes” content_placement=”middle” css=”.vc_custom_1531912954736{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 95px !important;padding-bottom: 50px !important;background-color: #ffffff !important;}”][vc_column width=”1/2″ css=”.vc_custom_1531818384661{margin-top: 0px !important;margin-bottom: 40px !important;padding-top: 0px !important;padding-bottom: 0px !important;}”][vc_custom_heading text=”IS PAY-PER-CLICK MARKETING RIGHT FOR YOU” font_container=”tag:h6|font_size:16px|text_align:left|color:%23181616|line_height:26px” use_theme_fonts=”yes” el_class=”font-weight-medium” css=”.vc_custom_1531912505663{margin-top: 0px !important;margin-bottom: 10px !important;}”][vc_custom_heading text=”Learn The Basics Of Pay Per Click – PPC Marketing” font_container=”tag:h1|font_size:35px|text_align:left|color:%23181616|line_height:41px” use_theme_fonts=”yes” el_class=”font-weight-bold letter-spacing–1″ css=”.vc_custom_1531912527900{margin-top: 0px !important;margin-bottom: 25px !important;}”][vc_column_text css=”.vc_custom_1557313118160{margin-top: 0px !important;margin-bottom: 20px !important;}”]
pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to “earn” those visits organically. Search engine advertising is one of the most popular forms of PPC.
[/vc_column_text][vc_row_inner gap=”30″ css=”.vc_custom_1531913218470{margin-top: 0px !important;margin-right: -15px !important;margin-bottom: 0px !important;margin-left: -15px !important;padding-top: 0px !important;padding-bottom: 0px !important;}”][vc_column_inner width=”1/2″ css=”.vc_custom_1531913056259{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 80px !important;background-image: url(https://webformarketing.in/wp-content/uploads/2018/07/Google-AdWords-Icon.png?id=617) !important;background-position: 0 0 !important;background-repeat: no-repeat !important;}”][vc_custom_heading text=”Google AdWords” font_container=”tag:h5|font_size:18px|text_align:left|color:%23212d31|line_height:28px” use_theme_fonts=”yes” el_class=”font-weight-medium” css=”.vc_custom_1531913226962{margin-top: -7px !important;margin-bottom: 8px !important;}”][/vc_column_inner][vc_column_inner width=”1/2″ css=”.vc_custom_1531913066446{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 80px !important;background-image: url(https://webformarketing.in/wp-content/uploads/2018/07/Keyword-Research-Icon-1.png?id=618) !important;background-position: 0 0 !important;background-repeat: no-repeat !important;}”][vc_custom_heading text=”Keyword Research” font_container=”tag:h5|font_size:18px|text_align:left|color:%23212d31|line_height:28px” use_theme_fonts=”yes” el_class=”font-weight-medium” css=”.vc_custom_1531913233386{margin-top: -7px !important;margin-bottom: 8px !important;}”][/vc_column_inner][/vc_row_inner][/vc_column][vc_column css_animation=”fadeInUp” width=”1/2″ css=”.vc_custom_1531895248526{margin-top: 0px !important;margin-bottom: 40px !important;padding-top: 0px !important;padding-bottom: 0px !important;}”][vc_single_image image=”3609″ img_size=”full” alignment=”center” css=”.vc_custom_1558433627232{margin-top: 0px !important;margin-bottom: 0px !important;}”][/vc_column][/vc_row][vc_row full_width=”stretch_row” equal_height=”yes” content_placement=”middle” css=”.vc_custom_1531913346508{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 100px !important;padding-bottom: 0px !important;background-color: #ededed !important;}”][vc_column css=”.vc_custom_1531913360968{padding-top: 0px !important;padding-bottom: 0px !important;}”][vc_custom_heading text=”PPC ADVERTISING CAN BE CHALLENGING” font_container=”tag:h6|font_size:16px|text_align:center|color:%23181616|line_height:26px” use_theme_fonts=”yes” el_class=”font-weight-medium” css=”.vc_custom_1531913382090{margin-top: 0px !important;margin-bottom: 10px !important;}”][vc_custom_heading text=”The Role Of PPC Advertising” font_container=”tag:h2|font_size:35px|text_align:center|color:%23181616|line_height:41px” use_theme_fonts=”yes” el_class=”font-weight-bold letter-spacing–1″ css=”.vc_custom_1531913396385{margin-top: 0px !important;margin-bottom: 25px !important;}”][vc_column_text css=”.vc_custom_1531913425033{margin-top: 0px !important;margin-bottom: 65px !important;}”]
Most businesses can’t afford to solely rely on PPC advertising. It’s too expensive, and bid
amounts inevitably climb. But pay per click can fill a few important roles
[/vc_column_text][vc_single_image image=”3608″ img_size=”full” alignment=”center” css_animation=”fadeInUp” css=”.vc_custom_1558433684994{margin-top: 0px !important;margin-bottom: 0px !important;}”][/vc_column][/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1531913520342{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 95px !important;padding-bottom: 50px !important;background-color: #ffffff !important;}”][vc_column css_animation=”fadeInUp” width=”1/2″ css=”.vc_custom_1531895248526{margin-top: 0px !important;margin-bottom: 40px !important;padding-top: 0px !important;padding-bottom: 0px !important;}”][vc_single_image image=”3610″ img_size=”full” alignment=”center” css=”.vc_custom_1558433704299{margin-top: 0px !important;margin-bottom: 0px !important;}”][/vc_column][vc_column width=”1/2″ css=”.vc_custom_1531916739723{margin-top: -7px !important;margin-bottom: 40px !important;padding-top: 0px !important;padding-bottom: 0px !important;}”][vc_custom_heading text=”MODEL OF ADVERTISING” font_container=”tag:h6|font_size:16px|text_align:left|color:%23181616|line_height:26px” use_theme_fonts=”yes” el_class=”font-weight-medium” css=”.vc_custom_1531913571771{margin-top: 0px !important;margin-bottom: 10px !important;}”][vc_custom_heading text=”Profitable Pay Per Click Requires A Perfect Blend Of Mathematics And Strategic Planning Explained” font_container=”tag:h3|font_size:35px|text_align:left|color:%23181616|line_height:41px” use_theme_fonts=”yes” el_class=”font-weight-bold letter-spacing–1″ css=”.vc_custom_1531913593811{margin-top: 0px !important;margin-bottom: 25px !important;}”][vc_column_text css=”.vc_custom_1531913609826{margin-top: 0px !important;margin-bottom: 25px !important;}”]We provide marketing services to startups and small businesses looking for a partner for their digital media. We work with you, not for you.[/vc_column_text][rt_accordion_style accordion_style=”four”][rt_accordion_style_item accordion_item_title=”Track Conversions”]An action that’s counted when someone interacts with your ad (for example, clicks a text ad or views a video ad) and then takes an action that you’ve defined as valuable to your business, such as an online purchase or a call to your business from a mobile phone.[/rt_accordion_style_item][rt_accordion_style_item accordion_item_title=”Manage Your PPC Dollars: Set a Sensible Budget”]Start with your goals. Before we get to the dollars and cents on how much you should spend, it’s vital to define what you’re spending for. Determine traffic generation requirements. Research CPC cost estimates. Tying it all together. Taking one more step to profitability. Key Takeaways.[/rt_accordion_style_item][rt_accordion_style_item accordion_item_title=”Find Niche Keywords: Long-tail Keyword Strategy”]Long tail keywords are those three and four keyword phrases which are very, very specific to whatever you are selling. You see, whenever a customer uses a highly specific search phrase, they tend to be looking for exactly what they are actually going to buy.[/rt_accordion_style_item][rt_accordion_style_item accordion_item_title=”Good Writing: Don’t Ignore It”][/rt_accordion_style_item][/rt_accordion_style][/vc_column][/vc_row]